De Novo is the creation of Ryma Skeen who recognised a gap in the mid-Sussex market for flowers.  

Brought up in London she realised that just like her, lots of people in this area see what is available in London yet it is not available in the mid-Sussex area.   Ryma has brought her influences of her polynesian background, west London style and passion for artistic design to flowers and her customers regularly share and enjoy in this.